About this lesson
Give people a reason to remember you or talk to you. What you reference in your introduction can start a conversation, which can lead to more.
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00:04
So what did your friends say?
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Did they like your introduction?
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Were they able to tell you exactly what you were hoping they would?
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Did they ask you for that free item, that special report,
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that white paper, whatever it was that you're giving away?
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Did they ask you for that?
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Now, you may decide not to do a giveaway.
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My main goal for you is that you give people a reason to come up and
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talk to you, that you make them remember something interesting about you.
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So if they see you later at the cocktail hour, or over at the snack bar,
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they can reference something you said in the introduction, and
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this can start a conversation.
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Let's not forget, nobody's going to make a million dollar deal, or
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get a $10 million contract by a 10-second introduction, or
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a 30-second introduction, that's not what it's about.
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What it is about is helping you make the most of every opportunity
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you have to meet people, to bring more people into your life.
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Whether you're after more clients, more prospects, more colleagues,
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more industry associates, more people to raise money from,
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more people to give back to, you want to connect with people.
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It could be completely for social reasons too.
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So I'm not passing judgment on any of the reasons why you want to meet people.
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I'm simply trying to make it more effective,
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more efficient your use of time.
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Let's face it, myself included, we've all been to networking events before,
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and maybe left with a stack of cards like people are walking around,
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here's my card, here's my card, complete waste of time.
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And what do you do to someone like that?
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You typically throw away their card.
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But we've also been to events, and you talk to a few people, but
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it's just sort of ho-hum what do you do?
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And you can leave the event sort of scratching your head,
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why did I even bother doing that?
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How many of these people business cards,
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am I even going to remember anything about them?
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Why would I even follow up with them?
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Why not just throw it away in the trash can on the way out of the event?
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We've all been there, ladies and gentlemen.
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What I'm trying to do is to equip you, so
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that you can get a lot more out of every single time you go to an event.
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Every single time you introduce yourself, as I said at the very beginning, it's
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an opportunity to make a bad impression, which you no longer are going to do.
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It's a chance to make no impression,
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which in my opinion is what happens to 99% of the world.
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Or it's a chance to make a great impression, and to attract people to you,
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and that's what you want every single time you speak.
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Yeah, obviously, if you're going to an entrepreneurial event, and
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there's entrepreneurs pitching for money, and you introduce yourself as a venture
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capitalist looking to invest, well, you can be the worst introducer in the world.
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And you're going to be surrounded, you're going to be mobbed by
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all the young investors, and investors of every age coming to you.
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But most of the time, for most people it's not going to be that easy of just dangling
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raw meat in front of a wild animal the way venture capitalists would be to investors.
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So that's why it's important to really think about this,
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not memorize, but to think about it.
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Let me end with a note on memorization.
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Memorization is, number one, hard to do.
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Number two, it's even harder to do when you're feeling stress.
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So standing up in front of 12 people introducing yourself might
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not seem as scary as standing in front of 12,000 people, but
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it still takes most people out of their comfort zone.
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And when you're feeling nervous, that's why your palms are sweaty, your feet
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are sweaty, your body's telling you run, get out of here, adrenaline is flowing.
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When that happens, your mental faculties shut down,
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because your body's saying run, don't think.
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That's one reason why I really recommend not memorizing your self-introduction.
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The other problem with memorizing something is you're now like an actor
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on Broadway memorizing and delivering a script.
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Well, here's the thing about acting.
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It's really hard.
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We can make fun of dumb actors all we want, it's a really hard skill.
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I can't do it.
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Someone gives me a script to memorize, I'm awful at that,
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because it's hard to remember.
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If you do remember it word for word,
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it's hard to deliver it without sounding like you are reading a canned speech,
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or you have memorized something, so don't do it.
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Focus on the idea you want to communicate, and
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just talk it through in a conversational way.
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Don't memorize, that's extra work, that's extra stress.
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What I'm trying to do is relieve stress for you on every aspect of this.
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And you know what?
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When you're in these meetings now, instead of worrying and
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thinking there's three people away from me.
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It's going to be my turn.
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What am I going to say?
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You can actually listen to this person over here about what they do, what they
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have to offer, and why you may want to go up, and talk to that person afterwards.
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That's the other beauty of this, is if you plan, and you have a process, and
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you're all set, you're not going to be sweating it waiting for
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your turn to introduce yourself.
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You could actually be present.
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I hate to sound all new agey, but you can be in the moment actually listening
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to other people, instead of thinking in yourself, no, it's going to be my turn.
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What am I going to say?
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I hate this, I hate to introduce.
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You don't hate introducing yourself anymore, because you're now good at it.
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A number one way to get over hating anything, or
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feeling nervous about it is to actually get good at it.
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And now, since you've followed the lessons in this course,
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you're good at introducing yourself.
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So I wish you luck in all your future introductions.
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I'm also asking you, begging you in the discussion forum right here in this class,
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please record a video of yourself introducing yourself.
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I would love to know who you are, and
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I would love to hear how you're introducing yourself.
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I'm TJ Walker.
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Thanks for spending this time with me, and I look forward to meeting you.
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